GENO grew up on a steady diet of Yo MTV Raps! and KDAY 1580. He’s performed at events such as weddings, school functions, corporate, and private parties. He graduated onto the SoCal club scene in 1992 and has played at venues such as The Mayan Theatre, Microsoft Theatre, Avalon, and Boulevard 3.
He has also performed for the NBA during the 2010 All-Star Week in Los Angeles, and celebrity charity events. An industry insider, he has worked for Interscope Records, Stacksvinyl Records, and was an Assistant Programmer for KKBT-FM 92.3 The Beat in Los Angeless.